The Great American Smokeout
Today is the 37th Annual Great American Smokeout®. Sponsored by the American Cancer Society, the annual event challenges smokers to start the quit process by joining thousands of other Americans in quitting for the day. The thought being - if you can quit for a day, you can quit for life. Across the state the Arizona Smokers Helpline – or ASHLine [...]
Tobacco Use & the Target Market
One of the things you learn in business school is the importance of using the concept of a “target market” as a core of your business marketing plan. That’s what we do when it comes to tobacco cessation. We examine our tobacco surveillance data and look at demographic patterns for target populations and look for the leverage points to develop our [...]
Annual report looks at why are Arizona’s children are dying
A child’s death is a tragedy, not only for family and friends but also for the community as a whole. Unfortunately, over 2 children die each day in Arizona. In 2011, 837 children died. This was a decline from 2010 when 862 children died. In fact, since 2005, Arizona has seen a decline in child deaths of almost 29%. Child [...]
Worksites are a Public Health Lever
In September I blogged about how we and Maricopa County Public Health entered into a partnership with the Arizona Small Business Association and Viridian Health Management to train Arizona employers on the implementation of worksite wellness. I’m happy to share with you that the Healthy Arizona Worksites program has launched. The purpose of the Healthy Arizona Worksites Program is to [...]
Prematurity Report Card
The March of Dimes just released its annual report card marking how well states are doing in the battle to lower the percentage of babies born prematurely. Being born too soon can cause long-term disabilities in children including cerebral palsy, developmental delay, respiratory problems and vision and hearing problems. Sadly, prematurity is also the leading cause of infant death in [...]
Undy 5000
For the 5th year in a row, we’re participating in the Undy 5000 fun walk/run on November 17th. This event helps increase awareness of colon cancer and encourages folks to bite the bullet and get screened. The run raises money for the Colon Cancer Alliance and half the profits stay here in Arizona. Half is spent on treatment services for Arizonans [...]