The USDA announced proposed new guidelines for school wellness policies as part of the Healthy Hunger-Free Kids Act of 2010 this week. The new policies set goals in nutrition, physical activity, and other school-based activities promoting student wellness. Additionally, the school wellness policies include a guideline on food marketing in schools, setting a standard that if an item cannot be sold or served in schools, it cannot be marketed to kids in schools.
The U.S. Department of Agriculture also launched a new School Nutrition Environment and Wellness Resources website, which includes sample wellness policy language for school districts and a dedicated page of resources for food marketing practices on the school campus.
